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View Full Version : 1and1 News: Web Host 1&1 Launches Powerful Search Engine Marketing Tool


C-4 Hosting
09-06-2006, 12:28 PM
Source : http://uk.tophosts.com/articles/003729.html

Web Host 1&1 Launches Powerful Search Engine Marketing Tool

1&1 Internet, a world leading hosting provider, and Yahoo! launched a new Search Marketing tool, delivering a powerful solution for pay-per-click sponsored search to its hosting customers. 1&1 also announced a targeted banner advertising tool powered by AdLINK

September 6, 2006 – (TopHosts News Brief) – 1&1 Internet has launched a search marketing service, powered by Yahoo! Search Marketing. The offer will provide new 1&1 hosting customers with a powerful solution for pay-per-click sponsored search and is specifically designed for smaller budgets, which are often denied by large search engines. 1&1 customers can also take advantage of 1&1 Banner Advertising, a tool for regional and themed banner ad campaigns.

1&1 Search Marketing tool, combined with shared hosting packages from £4.99/month+VAT, will allow UK SMEs to deploy sponsored search marketing campaigns on major search engines and highly trafficked websites across the Yahoo! Search Marketing network. The new service is user-friendly and eliminates the need to negotiate with vendors or agencies. Through their 1&1 Control Panel, a user submits a list of keywords for their advertisement text and makes an offer for each of the keywords. Costs only begin accumulating the moment a visitor clicks on an advertised website (pay-per-click).

1&1 Search Marketing also provides monthly reports on rankings, and on competitors’ keyword rankings as well. Users will also get an Online Marketing Manual of advice on how to run a successful campaign, and an initial £50 Yahoo! Search Marketing voucher.

1&1 has also joined forces with AdLINK Internet Media Ltd to give all new hosting customers 1&1 Banner Advertising. The new tool provides an integrated solution for UK small businesses to design and place targeted banner advertisements, traditionally only something large companies and advertising agencies had access to.

For more information visit http://order.1and1.com.